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June 3, 2008
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Economists Doubt Effectiveness Of Menu Labeling Laws

Economists Doubt Effectiveness Of Menu Labeling Laws

The research of economists Michael Anderson at UC Berkeley and David Matsa at Northwestern is sure to upset food cops. Nutrition activists and health officials endlessly harp on the fact that modern Americans eat out more often than earlier generations. Our ability to treat ourselves to tasty restaurant food, they say, is the cause of America’s widening waistlines. The economist duo decided to test that claim. And what they discovered delivers a rough blow to food cop campaigns:

The results find no evidence of a causal link between restaurants and obesity … [and] indicate that policies focused on reducing caloric intake at restaurants are unlikely to substantially reduce obesity.

Though most of us occasionally treat ourselves to a rich meal at a restaurant, Anderson and Matsa found that we tend to eat fewer calories elsewhere on the days we eat out. Factoring this adjustment into the equation, dining out only increases our daily consumption by a mere 24 calories -- not quite the staggering indulgence that nutrition zealots had led us to believe.

As a writer at Conde Nast Portfolio commented, “Matsa and Anderson’s findings suggest that New York City’s move to force many restaurants to list the caloric content of menu items will likely have little to no effect on obesity levels.

Told you so.

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ActivistCash.com

Kelly Brownell
Background
Kelly Brownell is a Yale psychologist on a decade-long crusade against what he calls America’s “toxic food environment.” He is best known for having first proposed the infamous “Twinkie tax.” read more here »

Marion Nestle
Background
Marion Nestle is one of the country’s most hysterical anti-food-industry fanatics. She writes: “Sellers of food products do not attract the same kind of attention as purveyors of drugs or tobacco. They should.” read more here »

Op-Eds

What's on the menu? Regulation
There are ways to ensure that consumers have access to a surplus of information without having it thrust in their faces on restaurant menus. read more here »

Preserve right to eat without guilt: Don't post calories of fast-food dishes
Americans should still have a right to guilt-free eating. read more here »


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